The six Key Impact Areas prioritise GUD's activities, resource allocation, investment, measurement, and reporting on the topics of Health, Safety and Wellbeing; Thriving People; Sustainable Sourcing; Energy and Emissions; Electric Vehicle Transition; and, Waste. 

Our ESG strategy reinforces each impact area with a statement of ambition and objective targets for the mid term (2025) and long term (2030), which form an aspirational vision to inspire the performance of our businesses and our people and will form a key element of our employee value proposition. 


ESG strategy framework


Our Annual Reports contain Sustainability Reviews with more detail on each of these topics. Below are some examples of our recent sustainability efforts:

Outstanding efforts recognised at the 2023 GUD Excellence Awards

Outstanding efforts recognised at the 2023 GUD Excellence Awards

Infinitev establishes state-of-the-art EV battery facility

Infinitev establishes state-of-the-art EV battery facility

Rola Titan Tray MKIII - Elimination of plastic packaging materials

Rola Titan Tray MKIII - Elimination of plastic packaging materials

Sustainable packaging from waste cardboard – IMG

Sustainable packaging from waste cardboard – IMG

Energy efficiency at BWI - GUD Sustainability Award winner

Energy efficiency at BWI - GUD Sustainability Award winner

Infinitev – Safe site setup from day one

Infinitev – Safe site setup from day one

Ethical Sourcing Program

Ethical Sourcing Program

Visit Our Brands Online