Welcome

GUD Holdings Limited is an active manager of a number of leading consumer and industrial products companies in Australia and New Zealand. Through these businesses, GUD is also the owner and manager of one of the Asia-Pacific region's premier brand portfolios. Most of these brands are market leaders in their product categories.

In addition to brand management, GUD's principal skills are in product design and development, offshore sourcing and supply chain management. The Group greatly values new product development and innovation, believing that these are fundamental to generating long-term, above average returns.

The Company's primary objectives are to produce long-term shareholder returns above the cost of capital and to maximise the value of its brand portfolio for the benefit of shareholders.